If a Facebook Group crashes and no one is around to hear it…
Wine2.0 Facebook group. Its definitely an association that has potential but I wonder if the FB group that was created for the purpose of perpetuating Wine2.0 hasn't done a disservice to the movement itself.
What I have found in the past is that FB groups are simply glorified bulletin boards. A community needs interactivity, networking opportunities, offline events, party hats, balloons...ok, maybe not party hats and balloons but you get my drift.
So, on day 2 of my reign (or is it 3?) here is what I find - the group is still active (there are still people joining), but it won't be for long. What I also find is this - the group needs a purpose. Here are some suggestions:
* Create a standard for wine entries that facilitates eCommerce
* Become a resource for wine companies to learn about web technologies
* Create a venue to review new companies and award the best company with funding or business or both
I'm completely open. There is alot of potential there. I guess a basic tenet of the group will be to promote and evangelize the use of Web2.0+ technologies throughout the wine industry.
Thoughts anyone?