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Barreto Cellars is a Central Coast Winery dedicated to producing premium-quality wines featuring grape varietals from the Iberian Peninsula (Spain and Portugal). Having relatives who migrated to America from these regions, we have a strong connection and desire to develop wines utilizing these varietals, a number of which are grown in small amounts in select vineyards throughout California.Vinho Tinto is a winner. Big and bold from the deep purple color straight through to the nutty/pepper finish, this wine is one you'll enjoy if you are a CA style wine drinker. Cedar and cherry on the nose with a FULL bodied cherry and almond taste (my wife argues with me on those tastes but thats the great thing about a complex wine!). The crowning achievement of this wine (IMHO) is that all this CA goodness was accomplished with Iberian varietals! Bravo! This retails on WineQ for $17.99 which is a complete steal for this wine. Enjoy the Wine Life!
The interface is slick and with funding on the order of a few hundred thou I wouldn’t expect anything less (because I’ve seen similar done with far less). Lots of Ajax stuff to make the surfing smooth and overall a good
user experience. I did my surfing in a place with Tier-1 connectivity to the Internet (i.e. multiple gigabits/sec) so my surfing experience my be skewed by the fact that speed is more processor constrained than connection constrained.Well, I can say that its a pretty quick read, structured literally as a list of quick blurbs about wine. I was able to consume most of it on a flight from San Jose to D.C. Its structured so that you can read sections out of order, skipping to which ever section sounds interesting.
I actually found the tips about wine, tasting, storage, etc... pretty useful, to the point, and full of very relevant information. The "Old World" wine sections (about French, Italian, etc...) were informative but re-confirmed exactly why I can't get into those wines. Even in a quick, easily absorbed book like this, there's no short cut to learning about Old World wines. You flat out have to read and remember a bunch of random French regions and their associated wines. Now this book did give me a picture of how that could be interesting by outlining a little bit of what to expect from each region, but there's no way I'll remember it without some serious study (and wine is a love and a hobby - I commend this book for trying to create a basic outline but, through no fault of its own, it falls short).
Overall, this is a good reference book that probably could've been broken up into multiple smaller reference books and made more money. At $12.95 USD retail, its probably worth having around to read and reference.
Enjoy the Wine Life!
I’ve spent the better part of the last two plus years blogging about wine, the wine life, and everything wine related. Its a passion, a love, an…addiction? Maybe. But I think more of an obsession. Even the day I put this blog up I wrote about my exploits in wine and my intention for this blog right on our first about page:
My wife and I started Vivi’s Online as a prelude to our bigger wine business ventures. (Stick around and you’ll hear a lot more from us on that front!!!)…
Well, that time has come. I’ve sifted through alot of sites about wine, drank alot of wine, and spent my life in technology. From my first Commodore 64 and Atari game system to the iMac I just
ordered. From the first Geyser Peak Merlot that knocked my socks off, to the Navarro Pinot Noir I drank last night. Through it all I always wondered, “how can I apply all this tech experience to this wine obsession?”…”what will be technical enough to keep that part of Joel excited yet somehow incorporate wine?”. But most importantly “is it possible to combine a ton of tech experience, a love of technology, and a passion for wine?” In effect, marry the two things I can actually spend all day thinking about and have it energize me. Well, it seems in WineQ, I’ve discovered a wine business that aligns with my own wine values – to find the best wines not just the most expensive. I’ve discovered a technology business that aligns with my own technical values – innovative technology applied to a real problem with a drive to continue innovating; actually doing something with the innovative technology and not technology for technology’s sake (a BIG problem with the whole Web 2.0 and Wine 2.0 craze). I’ve discovered a business that promises to fundamentally change an industry using great technology. This paragraph is very Zen for me!WineQ offers users the ability to create a queue of wines they want to purchase, and then set up the frequency and quantity of wines received per shipment. In addition, shipping is free for WineQ
members on orders above $35 – not “free on full case orders” or “free on 6 bottles” – free over $35. You can have many wines from a variety of wineries all shipped for free. You can have a single $35 bottle of wine shipped for free. WineQ is redefining what one should expect from a wine club. And there is so much more to come, I wish I could blurt it out but I’ll keep it under wraps for now. Lets keep it at we’re focused sharply on creating the ultimate online wine experience…if there is something about buying wine online that doesn’t appeal to you, we’re probably working on a way to fix it as we speak. I’ll definitely update more as things progress. Lets just say I probably won’t have to post about it here for you to hear about whats going on with WineQ…I will, you just may not need me to…After working with the WineQ team for a while (as I’ve done with many out there) it became obvious that this company has the potential to do something special and its ready to go to the next level. Innovative technology, top-flight operations, and wineries signing up left and right, this is going to be fun fun fun!
So with that, I’m joining WineQ. Together the goal is no less then to build the premier wine experience on the Internet. Have a look at the site, feedback is always welcome. As always, Enjoy the Wine Life…
By the way, I Q do you?
Just came across a good example today – WineCountryTV.org. This is effectively a television network about wine in Sonoma County. Right now it consists of two shows and, while not “NBC” level of production value but its not half bad. Multiple camera angles and smooth jump cut implies some level of production sofistication beyond me, my camcorder, and some PC importing software.
The show that was pointed out to me is called “What Lukka Likes”. Here’s how the site describes it:
What Lukka Likes: An Adventure in Sonoma County Wine Tasting," is a wine review show. Shot on location at Access Healdsburg TV Studios, "What Lukka Likes" is an objective look at the diversity of Sonoma County wines. Our host, and man of the world, Barndiva's Lukka Feldman, broadcasts weekly with a smattering of local wine celebrities and Sonoma County color.
Lukka Feldman is a character but in a world where just about anyone can do some of these that might help in the long run. The information is actually interesting, if you’re interested in watching a tasting. I would suggest more “tutorial” style to just talking about what appear to be random selections connected to a theme.
Wine is a niche full of immense amounts of content just waiting to be unleashed with new technology. Nice work Lukka. Nod to narrowcast pioneer Tim at Winecast for blazing this trail…
Enjoy the Wine Life!
But there were a couple other “web 2.0” sites created with a wine theme that got sent to me. The one I found most interesting was Cork’d, a site where you can create cellar notes and share them with your “friends” network. You can also get recommendations from friends. Stuff like that. I think on week in March I got 4 such sites forwarded to me to review. All similar, and all lacking something.
One day while I was developing Wine Life Today, I thought about those other Web 2.0 wine sites and thought if they could take my notes and tags and make recommendations for wines that would be cool. Even cooler is if you could make a recommendation engine that would go through a database of wines that were tagged by the producers and based on my ratings of other wines (which are also tagged), send me wines that I should like as a sort of super-custom wine club. “That would ROCK!”, I thought. Being the tool that I am I started to research how it could be done. I even briefly put up a survey about wine clubs on this wine blog and sent out a bottle of wine to a randomly selected participant to learn more about what drives people to use wine clubs. (By the way, most people answering were participating in wine clubs to try new wines based on reliable recommendations! Thats called market validation of the concept). Next thing I knew, I ran across BottleNotes.com – a full blown implementation of of exactly what I thought a wine Web 2.0 wine site should be.